Logo Design: Hand in Hand Lactation

June 2024
Remote | Contract

Led a complete branding initiative for a client located over 1,000 miles away, executed entirely remotely. Developed a cohesive visual identity including logo design, color palette, typography, and brand guidelines.

Key highlights:

• Designed a logo and visual identity that conveys warmth, trust, and support for new mothers.
• Recommended and guided a professional photoshoot to enhance brand trust and authenticity.
• Delivered comprehensive brand guidelines for consistent use across all platforms, ensuring the brand feels nurturing and approachable.